Metabolic Balance logo

METABOLIC BALANCE and #YourUniqueAdvantage

Metabolic Balance is the best kept weight loss secret in Europe and because of that, no-one in Canada has ever heard of the program. As a coach led program, the marketing problem was two-fold: sign-up new coaches and sign-up people interested in weight loss.

Our Brief: Develop a creative strategy including positioning, campaign creative and targeting to build awareness for Metabolic Balance in Canada; execute a strategic media program on Facebook and Instagram and consult on landing page development.

Metabolic Balance logo

METABOLIC BALANCE and #YourUniqueAdvantage

Metabolic Balance is the best kept weight loss secret in Europe and because of that, no-one in Canada has ever heard of the program. As a coach led program, the marketing problem was two-fold: sign-up new coaches and sign-up people interested in weight loss.

Our Brief: Develop a creative strategy including positioning, campaign creative and targeting to build awareness for Metabolic Balance in Canada; execute a strategic media program on Facebook and Instagram and consult on landing page development.

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CREDITS

Creative Director Sarah Kiriliuk

Video editing, graphic design by the Rise Agency team

Media and execution: Gabe Mederos

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